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How we turned a lack of data into a recipe for increased sales.
...And results in more than $1 million in savings!
How refusing the 6-month analysis resulted in increased savings.
Reaching customers in high-density areas.
A last-minute flyer redesign to rework a supply-side challenge wasn't for the sheepish.
A successful 62.5% reduction in flyer distribution zone without cannibalizing sales.
